Meet the Friendly Fin
Local Beach (and Lake) Love
Mola Mola is the scientific name for the friendly enormous ocean sunfish.
Here in the waters off Massachusetts we have not-so-friendly fins AND friendly fins.
Hola Mola (Hello Friend) celebrates the friendly fin in all of us - being a chum to others, having fun outdoors and protecting the natural beauty around us.
Take a look around, friend. You will see lots of Duxbury Beach gear but we love ALL local beaches. Reach out for customization options.
We also have a small Lake Winnipesaukee Cow Island Collection.
Grab a coffee. Read a blog or two. Welcome, friend.


Duxbury Beach, MA is Our Hometown
Beautiful beaches. Kind people.
QUALITY materials and FUN designs.
Shirts, Hats, Rash Guards, Beach Bags, Sweatshirts, Hoodies.
Kids, Women, Men - we have your sizes!
- Locally-owned and locally-inspired
- Giving Back to the Community
- Fun Friendly Vibes
We strive continually to offer Made in the USA and Eco Friendly
Visit our Shop and meet your new favorite brand.
Beach Bags and Totes
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Beach Bag | 16X20 | Nautical Chart | Duxbury Bay | Plymouth Harbor
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- $44.00
- Sale price
- $44.00
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Large Organic Tote Bag | Powder Point | Hola Mola | 20X14
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- $37.00
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- $37.00
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The Tres Shay Chic Tote Bag | Hola Mola | Radical Empathy | 15X15
- Regular price
- $30.00
- Sale price
- $30.00
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Rash Guard | Swimwear
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Youth Rash Guard (Sizes 8-20) Nautical | Duxbury Bay | Plymouth Bay | Cape Cod Bay | LT GREY Long Sleeve
- Regular price
- $50.00
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- $50.00
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Women's Nauti Rash Guard | Duxbury Bay | Plymouth Harbor | Cape Cod Bay | LIGHT BLUE Long Sleeve
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- from $64.50
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- from $64.50
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Kids Rash Guard NAUTICAL (SIZES 2T-7) | Duxbury Bay | Plymouth Harbor | Cape Cod Bay | TEAL Long Sleeve
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- $46.00
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- $46.00
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What People Are Saying


A Friendly Fin - Meet the Mola Mola
Hello, Sunfish (scientific name: mola mola)
Fin sighting! Get out of the water! Helicopters and boats investigate. Is it a great white shark?!
The tweet from DPD Beach Ops comes through "Confirmed sunfish. Beach is reopened." It's OK, everyone; It's a sunfish. Hello, friend.
As big as a pickup truck and a fierce predator...of jellyfish - the sunfish is thankfully harmless to humans.

A Friend to Others - Charity
Hola Mola is born out of the spirit of showing up, helping out, and being a chum to others. And at no time has that been more important than now.
In 2020 we zeroed in on hunger and food insecurity at home in Massachusetts by partnering with Project Bread.
In 2021 we donated all profit from a T-shirt fundraiser to Duxbury Student Union in support of the vital community-building work they are doing with our children.
Thank you for making this happen by supporting Hola Mola. You are a good chum.

A Friend to the Environment
Nature is a gift. Human's way of doing business has left its scars. We must forge new paths.
Hola Mola is always striving for better. Less plastic on our beaches. in our oceans. in our packaging.
We have taken great pains to partner with companies that not only produce high quality apparel but also practice high standards in eco conscious manufacturing. Learn more about Bella + Canvas by clicking the link below.

Duxbury Against Hate
Stand up. Show up. Love out loud.
*100% total profit from sale of this shirt campaign will go to a charity that champions and celebrates diversity, equity, and inclusion.
August 2021 we donated $360 to Duxbury Student Union - thanks to your generosity.
The world needs more of you.
Grab a T-shirt and get out there!