"Unless someone like you cares a whole awful lot, nothing is going to get better. It's not." - Dr. Seuss

Feeling Salty? Or Fresh?

Local Beach (and Lake) Love

Mola Mola is the scientific name for the friendly ocean sunfish.

Here in the waters off Massachusetts we have not-so-friendly fins AND friendly fins.

Hola Mola (Hello Friend) celebrates the friendly fin in all of us - being a chum to others, having fun outdoors and protecting the natural beauty around us.

Take a look around, friend. You will see lots of Duxbury Beach gear but we love ALL local beaches. Reach out for customization options.

We also have a small Lake Winnipesaukee Cow Island Collection.

Grab a coffee. Read a blog or two. Welcome, friend.

Duxbury Beach, MA is Our Hometown

JEEP Peeps! Click here.

Cow Island Lake Winnipesaukee

  • Cow Island 2021 Sunfish Classic
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    from $25.00
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    from $25.00
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  • Cow Island Tote Bag | Lake Winnipesaukee | Hola Mola | 15 X 15
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    $33.00
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    $33.00
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  • Cow Island | Youth Short Sleeve T-Shirt | Dinosaur Rock | Sizes Y6-Y14
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    $25.00
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    $25.00
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Kids Hola Mola Collection

  • Baby Bib | Embroidered | Hola Mola | Jeep Baby | Rabbit Skins
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    $22.00
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    $22.00
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  • Baby Onesie T-Shirt | Hola Mola | Bella + Canvas
    Duxbury Beach, MA shirt baby onesie Hola Mola
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    $23.00
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    $23.00
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  • Kids Hoodie | DUX Beach Sweatshirt | Hola Mola | SIZE 5+
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    $40.00
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    $40.00
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Rash Guard | Swimwear

What People Are Saying

I like the "Be a Chum" motto on the sleeve. It makes me smile. The rash guard is a nice material. Very happy with my purchase.

Liz - Duxbury, MA

Oh my gosh, my kids love the tshirts so much! They’re so soft and the design is adorable!

Kimberly - Duxbury, MA

I love my new nautical beach bag. It's so fun to have Duxbury Beach - my favorite place - beautifully depicted on something so functional. I've gotten compliments already.

Kathleen - Duxbury, MA

A Friendly Fin - Meet the Mola Mola

Hello, Sunfish (scientific name: mola mola)

Fin sighting! Get out of the water! Helicopters and boats investigate. Is it a great white shark?!

The tweet from DPD Beach Ops comes through "Confirmed sunfish. Beach is reopened." It's OK, everyone; It's a sunfish. Hello, friend.

As big as a pickup truck and a fierce predator...of jellyfish - the sunfish is thankfully harmless to humans.

17 Fun MolA Mola facts

A Friend to Others - Charity

Hola Mola is born out of the spirit of showing up, helping out, and being a chum to others. And at no time has that been more important than now - as we all grapple with the impact of COVID.

Hola Mola pledges to donate 10% of profits to charity.

In 2020 we zeroed in on hunger and food insecurity at home in Massachusetts by partnering with Project Bread. Thank you to all those who donated through the fundraisers and by shopping Hola Mola. You are a good chum.

Learn more about Project Bread

A Friend to the Environment

Nature is a gift. Human's way of doing business has left its scars. We must forge new paths.

Hola Mola is always striving for better. Less plastic on our beaches. in our oceans. in our packaging.

We have taken great pains to partner with companies that not only produce high quality apparel but also practice high standards in eco conscious manufacturing. Learn more about Bella + Canvas by clicking the link below.

Watch Bella + Canvas Eco Video

Duxbury Against Hate

Buy this shirt.